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A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 0-9

Creative South Africa: A strategy for realising the potential of the Cultural Industries

Author: The Cultural strategy Group
Organisation: Department of Arts, Culture, Science and Technology, South Africa
Publish Date: 1998
Country: South Africa
Sector: Community
Method: Creative thinking
Theme: Public Good
Type: Report
Language: English
Tags: Culture, Cultural industries, Creativity, Economic gains, Growth potential

The term “cultural industries” is used to describe a wide variety of cultural activities which all have commercial organisation as their prime motivating force. These activities take a number of different forms and are organised in different ways from the manufacture or creation of products to the marketing and distribution thereof. The cultural industries that CSG concentrated on included: the music industry; the craft industry, publishing industry and the film and television industry. Their selection was based on a number of criteria including the recognition that these sectors were identifiable industries in South Africa; are potentially internationally competitive; have the potential to create employment and offer opportunities for rural and urban job creation. The cultural industries tend to be: knowledge intensive, involving highly skilled workers, labour intensive, creating more than the average number of jobs differentiated, taking the form of small and medium enterprises (SMMEs) and large enterprises and linked with close, interlocking but flexible networks of production and service systems, allowing the sector flexibility in the face of economic recession.
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